AdWords API APIlity 1.1.0 released (major release)
Dear APIlity users,
The latest release of APIlity can be downloaded from here:
http://prdownloads.sourceforge.net/google-apility/apility_1.1.0.zip?download
This is a _major_ release, an upgrade is recommanded to all APIlity
users.
The complete ChangeLog can be seen here:
https://sourceforge.net/project/shownotes.php?release_id=382573&group_id=144351
This release primarily introduces CPM-based bidding (what is CPM-based
bidding? http://services.google.com/ads_inquiry/sitetarget?hl=en). This
comes along with a new class Criterion.php for be it KeywordCriteria or
be it WebsiteCriteria. However, the already existing Keyword objects
are still fully supported. This is the promised "best out of both
worlds" feature. In spite of all the new release hopefully is
completely compatible to the older versions.
The object hierarchy has been extended to reflect the new features:
http://google-apility.sourceforge.net/resources/apility_hierarchy.png
Therefore the class organigram has slightly changed:
http://google-apility.sourceforge.net/resources/apility_organigram.png
The most important new features:
1) New CPM-based bidding feature
2) AdGroup object extended
AdGroups now have an additional maxCpm attribute. This influences
respectively introduces the following functions:
* addAdGroup() (calling parameters changed)
* getMaxCpm()
* setMaxCpm()
* getAllCriteria()
3) Campaigns can have CampaignNegativeCriteria and
CampaignNegativeKeywords
4) New Report download function
The Report class offers two new functions:
* downloadXmlReport()
* downloadCsvReport()
This allows (re-)downloading of already existing reports.
Hope you like the new release! Additional background information are
available on my personal blog as soon as possible.
Best wishes,
Tom
PS: please ask APIlity-related questions in the particular APIlity
forum: http://groups.google.com/group/adwords-api-php. Thanks.
--
Thomas Steiner
AdWords API evangelist
http://blog.tomayac.de
mailto: tomac AT google DOT com
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