AdWords API Re: Possible ?

It is still useful to use the {keyword} macro on the advert in that
case as it will return the keyword the content was matched to on
content placements. I usually use it in combination with the
{ifContent} macro so that I know the source and can differentiate
between search and content.

-n

JezC wrote:
> If all keywords are tagged in a unique Destination URL,
> then advert destination URLs are *only* used for content matched
> impressions. So you should not include any reference even to the
> substitutable {keyword} parameter, and you should include the
> {placement} macro, to get maximum information.